ACOA

Boosting the performance of Atlantic tourism businesses

Diagnosis 
Diagnosis 
Diagnosis 
CONTEXT

Camille Derelle Aubut is certified by the Atlantic Canada Opportunities Agency (ACOA) to carry out the Accelerated Market Readiness Program (AMRP). To date, she has supported more than 60 companies through this program, including Cape Breton Highlands National Park, the Shediac Lobster Festival, the New Brunswick Botanical Garden and many others.

APPROACH

The AMRP takes the form of personalized mentoring and is based on various stages, ranging from the diagnostic of the offer, identifying the stakes of operators to assessing their degree or their ability to become truly "market-ready". Market readiness is about maximizing the delivery of quality, competitive and cost-effective experiences to meet the needs of an increasingly diverse clientele.

RESULTS

The AMRP takes the form of personalized mentoring and is based on various stages, ranging from the diagnositic of the offer, identifying the stakes of operators to assessing their degree or their ability to become truly "market-ready". Market readiness is about maximizing the delivery of quality, competitive and cost-effective experiences to meet the needs of an increasingly diverse clientele.

Photo credit: Cape Breton Highlands National Park © Destination Canada / Parks Canada

“(…) The resulting report (more like a manual to success), seemingly miraculously delivered the next day, thoroughly detailed her learnings and if the recommendations within are implemented, it will no doubt lead to increased visitation and thus revenue for that business. Every step, from beginning to end, was flawless. The overall report delivered at the conclusion of the program will not sit on a shelf collecting dust (…)”

Rose Arsenault
Product Innovation
New Brunswick Tourism, Heritage and Culture
Ouranos

Communication tools to better understand adaptation to climate change and take action

READ MORE
Tourism, Heritage and Culture Department of New-Brunswick

Boosting culinary tourism in New Brunswick

READ MORE
Musée des Acadiens de Pubnicos

Strategic planning for a small museum that sees big!

READ MORE

ACOA

Boosting the performance of Atlantic tourism businesses

Diagnosis 
Diagnosis 
Diagnosis 
CONTEXTE

Camille Derelle Aubut is certified by the Atlantic Canada Opportunities Agency (ACOA) to carry out the Accelerated Market Readiness Program (AMRP). To date, she has supported more than 60 companies through this program, including Cape Breton Highlands National Park, the Shediac Lobster Festival, the New Brunswick Botanical Garden and many others.

DÉMARCHE

The AMRP takes the form of personalized mentoring and is based on various stages, ranging from the diagnostic of the offer, identifying the stakes of operators to assessing their degree or their ability to become truly "market-ready". Market readiness is about maximizing the delivery of quality, competitive and cost-effective experiences to meet the needs of an increasingly diverse clientele.

RÉSULTATS

The AMRP takes the form of personalized mentoring and is based on various stages, ranging from the diagnositic of the offer, identifying the stakes of operators to assessing their degree or their ability to become truly "market-ready". Market readiness is about maximizing the delivery of quality, competitive and cost-effective experiences to meet the needs of an increasingly diverse clientele.

Photo credit: Cape Breton Highlands National Park © Destination Canada / Parks Canada

“(…) The resulting report (more like a manual to success), seemingly miraculously delivered the next day, thoroughly detailed her learnings and if the recommendations within are implemented, it will no doubt lead to increased visitation and thus revenue for that business. Every step, from beginning to end, was flawless. The overall report delivered at the conclusion of the program will not sit on a shelf collecting dust (…)”

Rose Arsenault
Product Innovation
New Brunswick Tourism, Heritage and Culture
Old Church Cottages

Un plan d'affaires pour une église reconvertie en hébergement

LIRE PLUS
Ouranos

Des outils de communication pour l’adaptation aux changements climatiques

LIRE PLUS
Ville de Dieppe

Accompagner l'émergence touristique de Dieppe

LIRE PLUS