FFOM matrix

Deconstructing the present to better build the future

Better understand the current situation of your organization in its environment and improve your strategic planning. List the strengths and weaknesses internal to your organization as well as the opportunities and threats generated by your external environment. You will get a true picture of your organization and will be in a position to seize opportunities and maximize your strengths in the future.

This tool will allow you to develop effective strategies to achieve your goals. It can be used for your organization, competitors, or for a project.

You want to use the FFOM matrix for your project?

Download our practical and editable tool for free here!

Fichier téléchargeable de la matrice FFOM


Image Credit: Shutterstock

POSTED

9/13/2021

RESOURCES
ENLIGHTEN YOUR IDEAS

What if you stopped promoting your territory?

Reflection on the new roles of destination management organizations (DMO or OGD) thanks to an interview with La Tangente who presents their new business model to us.

read More

Shedding light on resilience and its many facets

Our May 2022 thematic newsletter on organizational resilience with inspiring examples in tourism, especially in the context of overtourism and climate change.

read More

Towards new pricing strategies for attractions

Trend - Tourist attractions are inspired by revenue management in the airline and hotel industries: dynamic pricing, loyalty programs.

read More

Pandemic and sustainable tourism: why and how to make your organization evolve in 5 steps

58% of people care more about the environment now than before the pandemic. Challenges, trends and a 5-step approach.

read More