Illuminate the tourism landscape
Collectively increase the attractiveness of destinations and their communities for visitors and residents.
Collectively increase the attractiveness of destinations and their communities for visitors and residents.


Innovating and positioning yourself well in your business environment requires a detailed understanding of its realities, the involvement of the various players and a constant desire to adapt.
LEARN MOREBuilding a framework
The world of tourism is ever-changing, and its customer bases and stakeholders evolve quickly. Knowledge is key to being at the forefront and making informed decisions.
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Listen and act
Developing a relationship of trust based on listening and sharing makes it possible to identify effective solutions adapted to your needs. Let's build on your strengths to progress.
LEARN MOREOur thematic newsletter on the winter tourist experience. Many Canadians don't do any outdoor winter activities. Ideas for breaking down barriers.
read MoreIn addition to an FFOM, FOAR analysis (Strengths, Opportunities, Aspirations, Results) makes it possible to focus on positive points and to visualize the context of an organization or a project.
read MoreCustomer retention is a major challenge for small and medium-sized businesses. So why and how to stand out with an effective and attractive loyalty program?
read MoreSecond article that weaves links between tourism and protected areas. Let's discover the advantages and challenges of using these places as a tourist attraction.
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