Illuminate the tourism landscape
Collectively increase the attractiveness of destinations and their communities for visitors and residents.
Collectively increase the attractiveness of destinations and their communities for visitors and residents.


Innovating and positioning yourself well in your business environment requires a detailed understanding of its realities, the involvement of the various players and a constant desire to adapt.
LEARN MOREBuilding a framework
The world of tourism is ever-changing, and its customer bases and stakeholders evolve quickly. Knowledge is key to being at the forefront and making informed decisions.
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Listen and act
Developing a relationship of trust based on listening and sharing makes it possible to identify effective solutions adapted to your needs. Let's build on your strengths to progress.
LEARN MORELet's start by defining the socio-ecological transition and then let's continue with six levers that tourist organizations have at their disposal to promote reconnection to the territory and its inhabitants.
read MoreArticle that explores regenerative tourism from the perspective of a tourist destination and how to adapt to it.
read MoreDiscover the importance of collective entrepreneurship in tourism in Quebec. Learn how cooperatives and commercial NPOs are revitalizing tourist destinations through innovative and sustainable initiatives.
read MoreSustainable tourism: travelers are looking for sustainable offers, but lack information. 3 tourism strategies: positioning, package, certification.
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