Illuminate the tourism landscape
Collectively increase the attractiveness of destinations and their communities for visitors and residents.
Collectively increase the attractiveness of destinations and their communities for visitors and residents.


Innovating and positioning yourself well in your business environment requires a detailed understanding of its realities, the involvement of the various players and a constant desire to adapt.
LEARN MOREBuilding a framework
The world of tourism is ever-changing, and its customer bases and stakeholders evolve quickly. Knowledge is key to being at the forefront and making informed decisions.
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Listen and act
Developing a relationship of trust based on listening and sharing makes it possible to identify effective solutions adapted to your needs. Let's build on your strengths to progress.
LEARN MOREThere is a plurality of Francophone cultures across Canada, but this wealth has only been highlighted in recent years by the Canadian tourism industry.
read MoreThe border restrictions imposed by the COVID-19 pandemic have transformed the way we travel. Local tourism has emerged as an attractive alternative. Let's take a look at the best practices that are emerging.
read More58% of people care more about the environment now than before the pandemic. Challenges, trends and a 5-step approach.
read MoreProtected areas are a priority for provincial and federal governments, but what exactly are they? Here is the first part of two articles that demystify these natural places.
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