Illuminate the tourism landscape
Collectively increase the attractiveness of destinations and their communities for visitors and residents.
Collectively increase the attractiveness of destinations and their communities for visitors and residents.


Innovating and positioning yourself well in your business environment requires a detailed understanding of its realities, the involvement of the various players and a constant desire to adapt.
LEARN MOREBuilding a framework
The world of tourism is ever-changing, and its customer bases and stakeholders evolve quickly. Knowledge is key to being at the forefront and making informed decisions.
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Listen and act
Developing a relationship of trust based on listening and sharing makes it possible to identify effective solutions adapted to your needs. Let's build on your strengths to progress.
LEARN MOREOur April 2022 thematic newsletter on raising awareness and adapting to climate change, in particular with the Climate Fresque. As well as the link between vacation and creativity.
read MoreThe Strengths Weaknesses Opportunities Threat Matrix (FFOM or SWOT in English) makes it possible to draw up a portrait prior to strategic planning.
read MoreOur thematic newsletter on experiential tourism and inspiring examples.
read MoreMeasure sustainable tourism differently with the Destination Canada Prosperity Index: a strategic tool for assessing the economic, social, and environmental impacts of tourist destinations in Canada.
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